These questions and answers are displayed prominently just below the basic business information of a GMB listing. Why so close to the top, you ask? Because this feature is designed to provide information to potential customers that is not readily available (or at least very easy to find) on the business’s website.
While the location of this feature lends itself to its importance, thinking of both questions AND answers may seem like just another thing you have to add to your task list to start gaining a share of local voice.
Luckily, users take care of half the work.
- The Google My Business Q&As are visible just below the business details on a listing. See that here in this GMB listing for a web design and SEO agency.
Utilizing Q&As on a Google My Business Listing
Getting started with Q&A on your GMB is easy enough. The questions are provided by people — real people (potential customers) — which takes that part of the job off your to-do list.
If you have yet to receive any questions on your business listing, consider using GMB posts to prompt users into asking questions.
Once you have a question ready to be answered, simply log into Google using the account connected to your business listing. This is very important because you’ll then be noted as the Business Owner in the answer section, lending credibility to your response(s).
From there, all you need to do is leave a response to a question and move on to the next one!
How to Use Google My Business Q&As
Log into your Google account that’s hooked up to your Google My Business listing.
Go to your listing in search results.
Answer the questions.
Note that in early 2020, Twitter Tweet
This article was written for Business 2 Community by David Hunter.
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David Hunter is the CEO of Epic Web Studios, a web development and digital marketing firm with over a decade of experience, and the Chief Strategy Officer of dbaPlatform, the #1 tool for Google My Business optimization. He also founded ASAPmaps, a local SEO tool for automatic weekly updates… View full profile ›
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